If you work for a marketing firm or ad agency, you never know what client might walk through the door. Do these people need help selling burgers? High-tech computer components? Face wash? Truly successful marketers have a strong enough skill …
Congratulations are in order for Professor Hooman Estalami, who has been named the next editor of the International Journal of Bank Marketing, which publishes scientific research on how financial institutions promote their services to the public. A professor at the …
Caroline Dahlgren (GSB ’11) is proving that you don’t have to give up your original student research at Gabelli graduation. Now a supply management analyst at retailer Tiffany & Co., Caroline took the time this past year to educate a national …
Thea Katz (GSB ’12) knew since high school that she wanted a job in marketing. Now she has one. After graduation, Thea will start work full-time as a digital marketing coordinator for Scripps Network Interactive, based out of New York …
Most of us will watch the 2012 Games on television, with our minds in London but our rear ends on the living room couch. Anne Mielke (GSB ’14) will be there in person — not as a mere spectator, but …
Gabelli students are invited to apply for executive board positions in the Fordham Marketing Association for the 2012-2013 school year. If you want to define yourself as a leader at Fordham in marketing — while gaining industry experience and networking …
by Elizabeth Anderson (FCRH ’13) With graduation approaching, the Class of 2012 is heading off in every direction: graduate school, the workforce, or maybe home to do a little soul searching. For Thomas Lloyd (GSB ’12), that direction is back …
Putting the marketing half of her dual concentration into action, Alice O’Brien (GSB ’12) will join the New York Post’s advertising sales staff after graduation, starting in June as an account coordinator selling both newspaper and digital advertising. Alice’s position …
A little more than a half-century ago, in 1961, the American Marketing Association’s annual student marketing conference was held right here on the Rose Hill campus. Fordham students still participate in AMA-sponsored conferences, most recently last month’s International Collegiate Conference. …
by Faye Kulik (GSB ’13) Real estate mogul Barbara Corcoran, keynote speaker of the Women in Leadership Summit, took the stage last week in a neon pink suit that matched her signature fiery personality. Ms. Corcoran shared advice for starting …