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Gabelli intern feels the need for speed

Marketing, Profiles | Jun 22, 2011 |

The following article was written by Gabelli student Ade Herbert about his internship with NASCAR. It was printed in a NASCAR publication in summer 2011. Fans file through the gate. They’re carrying coolers and portable seats. They’re also wearing t-shirts …

First-place honors for Fordham Marketing Association

Coursework, Marketing, Marketing Association, Stories | Apr 12, 2011 |

At the American Marketing Association’s collegiate conference in New Orleans, seven members of the Fordham Marketing Association received a first-place award for their ability to creatively incorporate the conference’s theme into an exhibition booth. More than 1,300 marketing students from …

john hayes american express

AMEX chief marketing officer talks branding

Entrepreneurship, Entrepreneurship Society, Featured Events, Marketing | Apr 07, 2011 |

John Hayes, chief marketing officer of American Express, drew more than 120 students to the Flom Auditorium for a discussion of branding in today’s highly competitive market. He encouraged students to think of branding as a concept that applies not …

john hayes chief marketing officer american express

Save the date: AMEX chief marketing officer to visit

Entrepreneurship, Marketing | Mar 22, 2011 |

The Gabelli School of Business will welcome John Hayes, chief marketing officer of American Express, to campus on March 30 at 4 p.m. Students who wish to attend may register here. Mr. Hayes has led American Express’s global marketing efforts …

Save the date: Marketing practitioner session

Featured Events, Marketing | Jan 30, 2011 |

This week’s marketing practitioner session will feature representatives from G2 Organics and will take place Thursday, February 3, 2011, from 1 p.m. to 2:30 p.m. in Keating 3rd. Students will receive an overview of the product line and will be asked to create …

Take advantage of Vault to jump-start your job search

Accounting, Entrepreneurship, Finance, Global, IT / Information Systems, Marketing | Dec 08, 2010 |

The Gabelli School of Business is committed to providing the tools students need to secure great jobs for after graduation. Vault is just one of them. The Vault Career Insider is an online site that aids students in researching employers, industries, and …

Discover Your Path to Success In Marketing Careers

Featured Events, Marketing | Nov 01, 2010 |

Interested in Marketing?  Then mark down this Thursday, November 4th on your calendar. Pre-registration for each event is required (register here).  Mingle with executives from Fashion, Sports, Finance and more! Here is the schedule of events:

Microsoft tags offer a new marketing technique

Marketing | Oct 19, 2010 |

Have you seen the multicolored bar codes at the bottom of Gabelli School fliers posted around campus? Do you know what they are and what they do? These are Microsoft tags, a form of QR (quick response) code. People with …

Meeting with Zappos CEO delivers true happiness

Entrepreneurship, Event Recaps, Marketing | Sep 22, 2010 |

This is one Gabelli student’s account of a trip to meet with Tony Hsieh, the CEO of Zappos.com and the author of Delivering Happiness, a book about that business.   On a bright Friday morning, September 10, I stepped out …

Snapshots from Charlie Gulotta’s talk on sales and marketing

Alumni, Event Recaps, Marketing | Sep 21, 2010 |

The business school’s slate of Access your Future Week events featured an appearance by Charlie Gulotta, a Fordham alumnus and former student athlete who was inducted in 2009 into the Fordham Athletic Hall of Fame for water polo and swimming. He advised …

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