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Faculty
Faculty | May 10, 2016 |

Digital ads must change to keep pace with consumers, exec says

If given the choice, people will always choose ad-free viewing, a media marketing specialist told a group of academics and media professionals during an international conference last week. That is why it is important that publishers and advertisers “find new …

Global
Global | May 05, 2016 |

The best of Twitter from the WMEMC

The weeklong World Media Economics and Management Conference produced its share of wisdom and wit. Here are some tweets from this week’s conference, from the insightful to the humorous: Models are changing quickly. What made you successful up to this …

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