Home » Mohammad Nejad

Mohammad Nejad RELATED TAGS

Faculty
Faculty | Aug 08, 2016 |

Professor explores the economics of bad-mouthing a company

Negative word-of-mouth information can affect a company’s bottom line, but whom that information is shared with can determine just how much damage is done, according to a new paper co-written by a Fordham assistant professor of marketing.

Faculty
Faculty | May 11, 2016 |

Do introductory discounts work? The research says yes

Nearly everyone has been offered an introductory incentive to open a financial services account of some kind. The ubiquity of those offers led Mohammad Nejad and Sertan Kabadayi, two Gabelli School of Business marketing professors, to ask the questions: Do …

Success Stories
Success Stories | Apr 13, 2015 |

Success story: MSMI student hired at Booz Allen

For Aneesha Krishnakumar, her graduate-level data-driven marketing decisions class was just what the employer ordered. Krishnakumar, who will graduate from the Gabelli School of Business with a Master of Science in Marketing Intelligence degree this summer, has landed a job …

Graduate
Graduate | Feb 19, 2015 |

Winner of Colombo marketing analytics competition announced

The assignment was rigorous and the competition stiff, but that made this year’s winner of the Richard Colombo Marketing Analytics Competition all the more deserving. Jonathan Zile, an MBA student with a concentration in marketing, took first place in the …

Connect with the Gabelli School of Business

© 2019 Gabelli School of Business

GabelliConnect is the news site of the Gabelli School of Business at Fordham University. Read about career opportunities, campus events, student and alumni success stories, and more.