Listening and observing are keys to a more empathetic way to conduct marketing, said presenters at the recent Conference for Positive Marketing held at Fordham University’s Lincoln Center. “You’ve heard us say this before at the center that marketing is …
Tagged in Aaron Ahuvia,
Center for Positive Marketing,
Christine Chastain,
Cigna,
Conference for Positive Marketing,
Dawn Lerman,
Firefly Millward Brown,
Fordham University,
Gabelli School of Business,
Stacy Graiko,
Tim McKnight,
University of Michigan-Dearborn
