Microsoft tags offer a new marketing technique
These are Microsoft tags, a form of QR (quick response) code. People with smartphones can scan these codes to immediately load up a web page that pertains to the information on the print advertisement. Some of the Gabelli Microsoft tags take a user to a specific post on GabelliConnect, while others link to a video or photo gallery.
Microsoft tags are easy and free to make and use, so consider them for marketing initiatives of your own — on a student organization flier, a promotion for your friends’ band, or even (who knows?) your résumé!
To download the app: Go to http://www.gettag.mobi/ from your phone.
To make tags: Go to http://tag.microsoft.com. Sign up for a free account, or use an existing Hotmail account, and away you go!