Success Story: Kristy Scheurer ’17 lands Macy’s merchandise planning role

Success Stories | Jan 03, 2017 | Gabelli School of Business

Kristy Scheurer, BS ’17

Some people think of shopping as a chore. Others find it to be a therapeutic hobby.

A Gabelli School graduate will be immersing herself in the industry to start her career.

Kristy Scheurer, BS ’17, will begin as a trainee in the Omni Planning Executive Development Program at Macy’s in March.

Scheurer worked as a financial planning intern for the company over the summer, where she looked at trends and analyzed financial reports. Her role in merchandise planning will focus on developing financial plans and maximizing localization strategies for the business.

Scheurer is no stranger to examining data on consumer behavior. During her final semester at Fordham, a case study in her Science of Shopping course required her to present recommendations after a trip to a grocery store in Brooklyn Heights.

“I thought that was the greatest class ever,” she says, and notes that her position at Macy’s will allow her to apply the skills she’s learned in this class and others at Fordham, including market research, data-driven marketing, and marketing analytics.

She also compiled large amounts of data as a research assistant this fall. Assistant Professor Mohammad G. Nejad says Scheurer “paid attention to details, was always enthusiastic and excited about learning, and worked hard to succeed.”

Aside from her work ethic, Scheurer credits her willingness to speak up with landing her new role. “I interned at an insurance company in the spring, and while I was there I asked a ton of questions,” she recalls. “That created a good habit, so when I was at Macy’s, I wasn’t afraid to ask questions.” An eagerness to learn, she was told, showed she cared about the business.

Before her role starts in the spring, Scheurer will be taking time to travel, visiting family across Florida and Texas. She’ll also make time for baking, which she loves, and volunteering at the SPCA in New Jersey.

Her natural curiosity has her thinking about next steps in her career, but for now, she’s planning to learn all she can in the Executive Development Program. And ask a lot of questions.