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Fordham’s Komarova: Fiat Chrysler must restore trust after fine

Faculty | Jul 30, 2015 |

Fiat Chrysler agreed this week to a historic $105 million fine and admitted violating federal rules for automobile recalls, signaling a U.S. government crackdown on car companies’ recall efforts. But how does this affect Fiat Chrysler’s business? The manufacturer had …

Lothian: Decision to close Greek banks not surprising

Faculty | Jun 30, 2015 |

Greece’s decision Monday to close its banks in an effort to slow the country’s financial crisis caught some “people a little bit by surprise,” one market analyst told The New York Times. But Professor James R. Lothian, director of Fordham …

Horton breaks down IR risks in magazine article

Faculty | Jun 25, 2015 |

Can an investor relations firm’s efforts to create buzz for a client turn into securities fraud? Brent J. Horton, an associate professor of law and ethics at the Gabelli School of Business, explored the issue in a recent article in …

Does empathy belong in marketing? Center says yes.

Faculty | Apr 01, 2015 |

Listening and observing are keys to a more empathetic way to conduct marketing, said presenters at the recent Conference for Positive Marketing held at Fordham University’s Lincoln Center. “You’ve heard us say this before at the center that marketing is …

Werner: Is it time to rethink the traditional financial paradigm?

Faculty | Mar 24, 2015 |

A Gabelli School of Business associate professor urged students to challenge the existing business paradigm by thinking about how a more sustainable financial system can be developed. Frank Werner, in a recent Sustainability Week presentation to a group of students, …

Aksoy’s latest book cracks Times’ best seller list

Faculty | Mar 02, 2015 |

A Fordham University professor’s book on customer loyalty has struck a chord with readers. Lerzan Aksoy’s latest, The Wallet Allocation Rule, has cracked the bestseller lists of both The New York Times and USA Today. The book, a look at …

Club of Rome inducts Associate Professor Michael Pirson

Faculty | Feb 24, 2015 |

Michael Pirson, an associate professor who specializes in humanistic management and delivers relevant presentations all over the world, is one of three new inductees into the international think tank known as the Club of Rome. Established in Italy in 1968, the Club of …

Fordham research to be highlighted at California events

Faculty | Feb 20, 2015 |

The California contingent of the Fordham University family will get a chance in March to hear about some of the most interesting research coming from the faculty at the schools of business. Lerzan Aksoy, a professor of marketing and the …

Rapaccioli to ‘guest coach’ Fordham’s women’s basketball team

Faculty | Feb 18, 2015 |

The dean of Fordham University‘s schools of business will be wearing a different hat tonight, sitting on the bench during the Fordham women’s basketball game at Rose Hill Gymnasium. Dean Donna Rapaccioli will be the guest coach at the 7 …

Professor: Website privacy policies are ‘ineffective’

Faculty | Feb 17, 2015 |

Website user agreements are often so obtuse that customers can’t adequately understand what their exposure is when they sign up for online services, a Fordham University professor said during a recent roundtable discussion. Joel R. Reidenberg, a Fordham University law …

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