Maitner, a 22-year-old from Eastchester, N.Y., is working with the sales and marketing team, analyzing data, designing presentations and doing industry research for publications such as Car and Driver and Popular Mechanics.
The work has “put me in a lot of meetings where I get to see a lot of higher-ups” in action, Maitner said, and the exposure has been invaluable for the media management major.
“Seeing how the senior team works creatively [and] the day-to-day as well has been a great learning experience,” Maitner says.
In the past, Maitner’s internships had focused on graphic design and sales. His work with Hearst, however, has been on the marketing end, something that fits with his career goals.
“I want to move into the creative side of the advertising industry, so this has been a really great foundational experience in terms of the skills I’ve learned so far,” he said.
Popular Mechanics, for example, is going through a branding change, and Maitner has been able to witness how the senior management team has worked on that change.
He has also been able to put to use his coursework, such as leadership communication, to use, honing his presentation and interpersonal skills. His courses and his internship have created a mix that he calls “very beneficial.”
Maitner did his undergraduate work at Fordham University as well, graduating this year with a double major in economics and visual arts. And he has used Fordham’s Career Link to help him apply for internships.
“The quality of the postings have been very strong,” he says.